Procter & Gamble and the design firm LPK (Libby Perszyk Kathman) commissioned Corson in 2004 to create a series of large-scale art prints for the redesigned corporate offices of the Fabric and Home Care Division of P&G. 

Corson worked closely with William Rabe of LPK from concept—an interpretive portrayal of seventeen of the company’s brandmarks--through installation in 2005.

LPK first computer-rendered the brandmarks, interpreting them as three-dimensional abstractions. A model maker translated the computer designs into solid forms and painted them in specified shades of gray. 

Corson photographed the resulting sculptures with a 4x5 format view camera for perspective control, and black and white film, employing “hot” lighting reminiscent of the Hollywood portraiture of the Golden Age of cinema. 

Using conventional photographic proof prints as guides, Cone Editions Press of Vermont scanned the negatives, made preliminary test prints and then enlargements (framed to approximately 3 1/2 x 4 1/2 ft.) utilizing Cone’s piezographic process and archival quadratone inks on heavy lithographic rag paper.

Included below are several installation photos and a selection of the photographic images.  (Click to enlarge.)